Fujifilm announces Fujikina New York, a free celebration


Fujifilm North America Corp. announced Fujikina New York, an interactive festival for anyone interested in photography, cinematography, the arts, and, of course, the latest FUJIFILM digital camera gear. This curated, public event “will showcase the power of image-making through a special exhibit of select works from an emerging generation of image makers,” the company said. Previously and exclusively held at FUJIFILM Corporation’s global headquarters in Tokyo, Fujikina will be held in North America for the first time on Saturday, Sept. 10, 2022, from 10 A.M. – 7 P.M. at the iconic Glass House, located at 660 12th Avenue in New York City.

Fujikina New York will be free and open to the public. Guests are required to register and book a time slot to attend the event, as well as reserve space in any seminars, workshops, speaker presentations, and photo walks they wish to attend.

“We are excited and honored to host Fujikina in New York City, which has such a rich history of showing Fujifilm’s support and celebration of the arts. We’re excited to make the city a big part of the experience for our guests,” said Victor Ha, vice president, Electronic Imaging and Optical Devices, FUJIFILM North America Corp. “Demonstrating Fujifilm’s ongoing commitment to storytelling, Fujikina New York will be part touch-and-try, part education, and part exhibition — truly a festival for the image-making community and anyone interested the art of visual storytelling.”

The event will be comprised of a mix of hands-on seminars and workshops with celebrated creators who will be sharing experiences, techniques, and views on various image-making styles, like portraiture, photojournalism, landscape, and much more. In addition, there will be ample opportunities to learn about and test various FUJIFILM digital cameras and lenses and attend a keynote presentation by world-renowned photographer, Greg Gorman.

Throughout the Fujikina New York venue, photo and video work from Fujifilm creators will be displayed in a variety of formats. Multiple sessions of seminars under the themes Life in Motion (Filmmaking), Life in Detail (Resolution), and Life in Color (Color and Resolution) will also be offered.

Finally, guests will be able to reserve a spot in a variety of photo walks hosted by Fujifilm’s photography experts, where they’ll learn techniques for creating various types of imagery and immediately get to practice using loaned FUJIFILM digital camera and lens gear.